```json
{
    "title": "To pay, a key instance",
    "url": "https://energiaenmovimiento.com.ar/to-pay-a-key-instance/",
    "datePublished": "2019-05-14",
    "dateModified": "2020-03-04",
    "language": "es"
}
```

# To pay, a key instance

![image](http://energiaenmovimiento.com.ar/wp-content/uploads/2019/05/adc_group-1-art-decode-1024x581.png)

Bills that do not arrive, crowded commercial offices, limited schedule
and the call center with which it is difficult to communicate. Paying a bill
then can become a great Odyssey for a user of service companies.

Nowadays, the user’s
experience and the perception they have of each company is essential.

Any company-user
contact is a key moment. If an organization provides a poor user’s attention,

everything achieved
vanishes at once. 

 “I didn’t get the bill and the second due date
is over. Now I have to go to an office to pay it but

to do this, I have to
ask for permission at work”. “I was half an hour calling 0800 to pay with the
card but I couldn’t get through” ”They didn’t send me the bill and it is me who
has to look for a way to go to a branch to pay it”  These are some of the users’ complaints that
have revealed the fact  that the
companies are not doing their best to make paying a bill , regardless of their
state, a simple task.

The collection, time
to pay, can not be unaware of the user’s experience and the costs that a bad or
poor solution can increase.  Over the last
years, the companies have included different collection entities, widening in
this way the clients’ choices and even extending the opening hours  at non-banking entities. Later on, the
digital collection area started, as with  PayMyBills that widened the possibility of
paying to 7x24 during the 365 days of the year, at least for bank users (only
48 % out of the population over  18 years
). However, all these possibilities are not enough to meet the users’ needs and
expectations.

Gustavo García, con-founder of [ArtdeCode](http://innovaccs.com./?utm_source=energia%20en%20movimiento&amp;utm_medium=nota&amp;utm_campaign=innovaccs#/),  explains that the information of each user’s debt is sent to the collection entities, generally offline (files or bar codes of the invoice). Then, they inform the payment to the companies, once it has been collected, offline too, so that it is usual a 49-72 hours delay for the company to know about the payment made  at an external collection point. It can raise different problems , for instance:

      There are also some collection entities
that support *online* and *partially online *operations. Both
modalities greatly reduce the problems discussed by Gustavo García. They
involve integrations between the commercial system of both the company and the
collection entities. The *online*

*operation* requires that the entity invoke a service that
provides the documents or invoices  that
inform the user’s current debt and then, after the payment , informs the milestone
to the company immediately so that it impacts on the commercial system and , if
it is necessary any arrears action or service cut can be avoided. In contrast, in
the *partially online* operation, only
the payment milestone is informed at once, Emilio Alberdi, founder member of
Artcode, tells us.

      When the user becomes the focus and the
client is the center of a company, it has to think about each of the actions
and contacts with the user. At this time, the problems brought about by the
offline operation must be taken into account and a decision to face the change
must be made. This means a resounding improvement in its users’ experience, in
the company’s image  they have made up. Simultaneously,
great economic benefits for the organization are generated, by reducing costs
in their internal processes. This is the moment when “the company meets the
problem that each entity deals with a different integration protocol, as
regards messaging and accountability and liquidation files. This implies that
it has to develop, test, standardize and monitor as many integrations as
payment entities it decides to include. For larger companies, it might make an

economic sense but
for the smaller ones it is more complex. Anyway ,in both cases it ends up being
an implementation project of about 6 and 12 months, as long as it can rely on
resources trained on Systems to do the integrations”, Gustavo García explains.

      In view of this situation and with the previous experience of having been working in service companies, Gustavo García and Emilio Alberdi, ArtdeCode founders, developed ***[Innova CCS](http://innovaccs.com./?utm_source=energia%20en%20movimiento&amp;utm_medium=nota&amp;utm_campaign=innovaccs#/)*** (Customer Centric Solutions). It stands as the solution to reduce the current frictions between the user of public service and the companies with the resulting improvement of the rates of satisfaction and service quality. At the same time, costs are reduced and the processes for the company are improved. This platform, cloud-based software, is made up of the following solutions:

Android
app and IOS.

           The last solution , *[Innova Cash Connector &amp; Control](http://innovaccs.com./?utm_source=energia%20en%20movimiento&amp;utm_medium=nota&amp;utm_campaign=innovaccs#/)* has two main components : a payment hub  (*Cash Connector*) and a conciliator (*Cash Control*).

           *Innova
Cash Connector* simplifies the integration to operate online against the
collection entities and speeds up the implementation process, reducing the
integration to only one, that is, the commercial system of the company with *Innova Cash Connector*. 

           Its ideal complement is “*[Innova Cash Control](http://innovaccs.com./?utm_source=energia%20en%20movimiento&amp;utm_medium=nota&amp;utm_campaign=innovaccs#/)*” by which the processes of accountability and liquidation are streamlined for both online and offline operations as it is shaped to have the accountability and liquidation files (email, FTP, web site, etc ) for its automatic process. Once it has been obtained, after being validated the different conciliations are carried out  making it possible the complete traceability between the accounting entries and the associated transactions or vouchers. It also has graphics and reports for a better tracking of errors found in the accounting for their resolution by the entities.

          In short, *[Innova Cash Connector &amp;](http://innovaccs.com./?utm_source=energia%20en%20movimiento&amp;utm_medium=nota&amp;utm_campaign=innovaccs#/)*[http://innovaccs.com./?utm_source=energia%20en%20movimiento&amp;utm_medium=nota&amp;utm_campaign=innovaccs#/](http://innovaccs.com./?utm_source=energia%20en%20movimiento&amp;utm_medium=nota&amp;utm_campaign=innovaccs#/)*[Control](http://innovaccs.com./?utm_source=energia%20en%20movimiento&amp;utm_medium=nota&amp;utm_campaign=innovaccs#/)* allows companies to start operating online quickly. It implies a reduction of costs of other internal processes, like early delay or reconnection management. It also improves the user’s experience and perception they have of the company and optimizes accounting processes.

          “As we know , there are different realities in this type of companies, some of them are bigger whereas others are smaller, but we have shaped a marketing scheme that allows all of them to have access and benefit from it having the advantages provided by Innova [Cash connector ](http://innovaccs.com./?utm_source=energia%20en%20movimiento&amp;utm_medium=nota&amp;utm_campaign=innovaccs#/)*[&amp; Control](http://innovaccs.com./?utm_source=energia%20en%20movimiento&amp;utm_medium=nota&amp;utm_campaign=innovaccs#/)*”, Emilio concludes.
